




SAFARI LOGO MARK

SAFARI LOGO TYPEFACE

SAFARI BRAND IDENTITY
This creates a perfect representation of the Safari Brand.
Below is an example of the fluidity of the symbol, reflecting a dynamic brand personality.

Engraved on Leather

Metal On Leather








Below are examples of the brand identity extensions. The background swatch can be used interestingly to communicate the different kinds of travel needs/collections.






Poster Headline: IF YOU HAVE A DIRECTION, WE HAVE THE LUGGAGE


Special thanks to DYWorks Team & Milind Dhaimade.